What are the best affiliate marketing programs for beginners? That’s a question that gets asked a lot but is not real easy to answer. A lot of different things need to be taken into consideration when you are looking at affiliate programs.
Affiliate marketing is an online business model where companies, merchants and product developers pay a performance-based commission to affiliates who promote their products and services. That’s a mouth-full isn’t it? However, it is a very important concept that you need to understand.
By joining affiliate programs and promoting their offers to your website visitors, you earn some type of prescribed payout whenever a visitor performs the action required by the affiliate program.
Those required actions could include the following:
Pay-Per-Sale (PPS) – Also referred to as, cost-per-sale or CPS payment model pays affiliates a set commission for each sale they refer to the merchant’s products or services. The commission may be a percentage of the sale or sometimes it’s a flat rate. Amazon and eBay are good examples of this kind of commission payment.
Cost-Per-Sale (CPA) – CPA is different from PPS models because the traffic need not make an actual purchase, but, they only need to perform the action that is prescribed by the merchant company. For example, giving an email address, filling out a credit card application or signing up for a free trial. CPA is one of the more lucrative affiliate marketing models because the earnings can be substantial from a number of high paying programs.
Cost-Per-Lead (CPL) – Cost-per-lead pays affiliates for sending viable leads to a merchant site that they can then engage with their marketing goals. Actions required could be downloading software, filling out a form, signing up for a trial offer, and other offers where the visitor has to take some kind of action.
Cost-Per-Click (CPC) – The cost-per-click model pays affiliates for ads clicked by traffic on their sites. A form of contextual advertising that comes in both text and image ads that are placed on the affiliate site. Google Adsense and Chitika are two of the most popular and well known CPC affiliate programs.
Affiliate marketing is perfect for beginners to embrace because it cuts down on the learning curve substantially. Instead of having to learn everything about online marketing from a soup to nuts perspective, you can simply skip the product creation process and pick up with the post-creation promotion strategies.
So what are the best affiliate marketing programs for beginners?
One of the best is Amazon. Amazon is one of the most popular and profitable affiliate programs. You can earn commissions for promoting the wide variety of products available on their site, and the sign up process is quick and easy. Amazon provides you with all you need so that you can add banners and share links on your own blog.
Sometimes online shoppers are a bit wary of who they’re handing over their credit card details to. If it’s not a store they know as a household name, then it becomes just another hurdle you have to help them get past in order to convert them into a sale.
Some stores, like Amazon, have that global recognition. Just about everyone has heard of Amazon and knows one really great thing – that they can buy just about anything on that site! Also, Amazon is a trusted brand that people feel comfortable buying from.
You can increase your commissions by promoting sites like Amazon that know how to get consumers to purchase additional products which makes you even more money. Let’s say you are promoting a certain toy. If the affiliate site only sells toys then your customer might buy the toy, then again they might not.
However, if you promoted the same toy through Amazon, then you have more potential. The person buying a toy for a child’s birthday party might also pick up a new best selling book, wrapping paper, a birthday card or even a big ticket item like a treadmill or even a big screen TV!
More choices quite often means more sales!
Amazon has hundreds of thousands of products and niches that you can promote. Their payout is somewhat less than some other affiliate programs but you can still make some good money while you learn how affiliate marketing works. So yes, I believe that the Amazon Associate program is the best affiliate marketing programs for beginners.