December 20th, 2007
This one is the real deal breaker. If you do not have an email marketing strategy – a gameplan - for what you would like to do online then your marketing efforts will be wasted.
How do you plan on generating leads for your business?
How do you plan on converting prospects into paying customers?
How do you plan on creating value for your customers?
If there was ever an area where you wanted to spend as much of your time as possible, then this is it. I’m talking about spending as much as 80% percent of your time here.
With the proper email marketing strategy, you’ll win over your customers, ultimately leading to further sales.
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